Indigenous public relations expert, Dreamtime Public Relations, has asked “Please spell Indigenous with a capital ‘I’!
“A lower case ‘i’ for Indigenous is disrespectful to Aboriginal and Torres Strait Islander people”, said Dreamtime PR. “We don’t spell Australian with an initial lower case, so why decapitalise Indigenous???
“There are culturally appropriate protocols for communicating with and about Indigenous people that need to be observed to create a respectful communication platform.
“It’s good to see Inbusiness promoting Bookabee Tours but please spell Indigenous with a capital ‘I’!
Thank you very much for your work. We gave you a really tight deadline, you responded fantastically. We are really happy with the product and will definitely keep you in mind for future work. Feel free to use us as referees if you ever need to.
Bob Bellear Brochure